Journey of M2

Party, celebration and Vodka….! All we need is a good shot to let loose, reason may be many, from promotions, appraisals or simply because its weekend! We at Magic Moments believe in making life enjoyable, and what’s better than good friends and your very own Magic Moments. Not to forget in the past seven years of our existence, thanks to you we have grown manifolds year after year.

 Where it All began-

In the year 2005, Radico Khaitan LTD. launched ‘Magic Moments’ with a goal of developing a perfect blend of quality and affordability. Our state of art manufacturing procedure includes  triple distilled grain spirit to create the perfect blend. Magic Moments was launched with an imagery associated with fun, excitement, youth, energy,  and excitement. The essential idea was, of a drink which is not merely for the young but the ‘young at heart’. And here we are, with an attractive packaging speaking it all, a superb frosted bottle adorned with a see through guitar window giving a glimpse of the underwater. No wonder it’s the first of its kind in India!

Hrithik and M2-

Hrithik Roshan, whose charismatic personality reminds of success, the real spirit of adventure and achievement, was a clear choice to highlight the magical moments of fun and frolic in the journey of life. For the real moments from romance to proving oneself to the firsts like first salary, first promotion etc, the name in itself is associated with a life full of ‘Magic’. His radiant personality is a perfect fit for the young energy of ‘Magic Moments’.


Awards and Recognition-

When it comes to awards and laurels Magic Moments has bagged it all! Magic Moments has earned critical appreciations like the Monde Selection Gold consecutively for four years, International Wine & Spirits Competition and many more.


M2 Remix-

After the grand success of ‘Magic Moments Regular’ there was no stopping. We extended our exquisite range through the launch of ‘Magic Moments Remix’ in 2008. The launch of 6 flavours has offered an exciting new style of vodka and managed to gain a lot of fans.


M2 Chocolate for the magical aroma that gives you a satiating experience…M2Orange that bursts into the fresh flavours for a refreshing feel……M2 Green apple another unexpectedly fun flavour that offers a fresh cool tangy feel…..M2 Ginger lemongrass an amalgamation of the strong ginger flavour and the subtle freshness of lemongrass.. M2 lemon gives the you the real flavour of fresh cut lemons..While M2 raspberry its fun, its fruity raspberry flavoured to gear ur mood for some real thrill and magic…


So next time you are in a company of friends and your very own ‘Magic Moments’ remember Life is all about the Magic and, It’s your life after all!!!